New Products

Vacation Introduces Classic Whip SPF 30 Lip Balm Sunscreen

Sunscreen company expands coconut-scented Classic Whip personal care line.

Vacation Inc. recently rolled out Classic Whip SPF 30 Lip Balm Sunscreen. According to the growing indie beauty company, this new addition to the Classic Whip family is set to “transform lip care into a moment of indulgence—delivering protection you’ll want to get seconds of.”

The original Classic Whip SPF 30 quickly went viral, with the likes of Kim Kardashian sharing how she’s “obsessed” with it on social media. Vacation took to TikTok, as seen below, for this launch.

The new Vacation Classic Whip SPF 30 Lip Balm Sunscreen features a smooth, “lighter-than-air” gel texture that melts instantly upon contact, said the company. The formula is infused with a coconut-vanilla flavor, evoking the nostalgic scent that has made Classic Whip a standout favorite.

Coconut and banana extracts help replenish moisture, while shea butter deeply conditions lips, said the company. Peptides and hyaluronic acid work together to plump and soften, and aloe vera with vitamin E provides antioxidant-rich care.

The formula delivers broad spectrum SPF 30 protection, shielding lips from both UVA and UVB rays.

Lightweight and non-sticky, the balm can be worn alone or layered over lipstick for a subtle, glossy effect, said the company.

The vegan product is dispensed through Vacation’s signature Star-Tipped applicator.

The brand is known for its retro-themed advertisements.

Recent Investors

Vacation Inc. is expanding with fresh capital from VMG Partners, as reported in Happi.

The nostalgia-branded sunscreen company is big on social media and its suncare portfolio is growing, as reported in Happi.

Pepsi Partnership

In other news, Vacation recently rolled out a collaboration with Pepsi, as seen here.

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